I've read a bunch of fatshion bloggers recently responding to an apparent "shit storm" created by Abercrombie & Fitch who's CEO (or someone else I couldn't give a shit about) has said they only market to young, good looking, thin people. Yeah, well, you and about 99% of fashion retailers pal, aint nothin new there. Some folks have called for a boycott of the A&F brand, going so far as to request "allies" don't shop there. (Not naming names)
Now I'm not arsed if you boycott them or not. It's not a brand I'm interested in, can fit into, or can afford. To be honest I've barely heard of them but what I've seen doesn't appeal. Hardly surprising - fat 30 year old dykes aren't their target demographic after all.
Anyway, what I'm getting at is there are a whole lot of fatshion folks getting their knickers in a twist over this one, then happily showing off their fancy new outfit from New Look. You know, they of the refusing trans women access to changing rooms fame? Then continuing to display their blatant ignorance at best by offering "out-of-hours shopping appointments to safeguard their privacy." (You gotta wonder who's privacy they were trying to safeguard here.)
Where were you when that shit was going down? Where were your calls for a boycott in the name of being a good ally?
I have to ask myself, why are folks calling for a boycott? It is because they think the company is morally reprehensible and should make amends? Or is it because they are personally butt hurt?